For the third year in a row, France remains the most attractive country in Europe in terms of Foreign Direct Investments according to the EY Barometer 2021. France is the leading European recipient of investments from Sweden with 39 job-creating investment projects.

Key findings of the Business Climate Survey 2022 include that confidence in the market and profitability have increased amongst the Swedish companies in France. In total, 90 per cent of the Swedish companies in France plan to maintain or increase their local investments.

Sustainability is also an important aspect of this year’s survey. Compared to previous years, Swedish companies perceived a higher importance attached to sustainability aspects in French customer purchasing decisions.

Sweden’s reputation in France has been positive for a long time and it goes hand in hand with the overall high degree of trust placed in the Nordic countries. The survey confirms this as 75 per cent of the participating companies consider that the Swedish brand contributes positively to their businesses.

Please download the report to fully overview the results with a detailed analysis. 

 

ABOUT THE SURVEY

The Business Climate Survey is a tool developed to map the opportunities and challenges that Swedish companies face when doing business in France. This report presents the conclusions drawn from the survey and an analysis based on the current business situation, economic outlook, as well as other market aspects believed to be relevant for companies operating or planning to establish themselves in France.

This year, the survey was sent out to a select sample of 431 local executives representing Swedish companies in France, 130 of which provided answers. The answers were collected between March 21st and April 15th, 2022. Some interviews were conducted later with selected companies to gain a deeper understanding of the factors behind their survey responses.

We would like to extend our most sincere gratitude to the participating companies and partners who have contributed to this report and remain at your disposal to support the continued business development between our countries.